I have been a Prime member for several years now. As a Kindle reader, I get a lot of free and discount books and have access to borrow books through Amazon. I use Amazon also to buy things that would require two-hour trips with the cost of gasoline and wear and tear on my car; that is one of the disadvantages of living in a small town, but Amazon makes it easier. Plus, I was able to add Carol to my Prime account, so we both get the free shipping benefits. I figure I save money by not having to travel for things I need. Obviously, anything that I can buy local I buy local, but WalMart is the only place close that carries a lot of things around here.